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Playstation Social Web
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Playstation Social Web
2015 - 2017

TEAM - SAKI
Director of UX
Product Managers (1)
Researcher (1)
Product Designers (2)


POSITION ON TEAM
Senior Product Designer | Conceptual | Visual |
User Experience Design

MY PART (within the redesign)
Visual Language (Color, Typography, Aesthetics, Design Rules)
Profile - UI/UX
Messages - UI

As I partnered with research & product I was able to identify the following: customer needs, users behaviors, facts, needs & goals while making assumptions and listing out key actions that users may want to utilize in their social experience.


MY PART
(within the redesign)

- Contributed to the design and vision of PlayStation's
newest set of Social Web Design Guidelines. 
- Collaborated with UX researchers to kick-off internal
brainstorming workshops with the objective to surface
the stakeholder's expectations.
- Initiated weekly design and prototype critiques to drive
innovation and discussions around motion design
- Responsible for visual design output as well as oversee
the design language.
- Worked with cross-functional teams for UX and UX
Research

Design Process  |  Outline
01 Map  |  Understand the problem
02 Sketch  |  Sketch solutions
03 Decide  |  Choose a direction and storyboard
04 Prototype  |  Design mocks and create a prototype​​​​​​​


DELIVERABLES
High fidelity Sketch and animation prototypes handoff to
dev team.